You must know the demographics of your audience

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After learning what native or native ads are, you would certainly like to know how to create successful ads in this way. Below we review the most important steps for creating successful native ads: 1. Determine the target audience Define your target audience precisely and know your potential customer's personality in depth, so that you can identify his needs, preferences, and questions, which qualifies you to create appropriate content that attracts this audience.

Such as their average age, gender, location of residence, and Chinese Europe Phone Number List profession. You must also know your audience’s online behaviors, the type of content they follow, the platforms they are on, the times they are online, and their important events. It is also important to know where your target customer is on their journey to purchase your product . The marketing message to a customer who knows nothing about your product is of course different from the marketing message to a customer who has purchased before, and your goal is to convert him into a permanent customer. It is worth noting that native ads are excellent ads in all cases of the customer journey, but it is important to understand exactly what you need so that you can achieve the best results from native ads.




Determine the appropriate advertising platform We mentioned above that native ads are divided into three types, which are the most popular. Regarding social media ads and search engine ads, they represent a stand-alone type of advertising that has its own nature. So what we would like to focus on here is the third type, which is the native ads that appear as suggested content on news sites and blogs. In fact, there are many great companies that specialize in ads integrated into the suggested content, including: Tabola Outbrain For a comprehensive list, you can refer to our article at the link below: Top 5 Native Ads Companies for Advertisers and Publishers 3. Create content that the user lands on when clicking on the ad Here we must differentiate between the ad itself.